In our second episode of the Journalism Innovation Podcast, we discuss how to design a generative AI-led newsroom to strengthen and reimagine the media business. We sat down with FT Strategies' George Montagu and ICFJ Fellow and media entrepreneur Nikita Roy to discuss how this technology can help or hamper the media business and how to experiment with generative AI in the newsroom. The Podcast is part of the European Journalism Centre’s Journalism Innovation Network, a newly launched initiative for media entrepreneurs and news innovators looking for a space to connect, learn and thrive. To join, head over to https://ejc.net/network. The Network and Podcast are both supported by the Google News Initiative.