
Journalism Innovation Podcast
Hosted by Tara Kelly and created by the European Journalism Centre, the Journalism Innovation Podcast brings you the most interesting perspectives and insights from media entrepreneurs and publishers at the heart of news innovation.
Supported by Google News Initiatives
Latest episodes

Dec 17, 2024 • 46min
How to promote, grow and monetise your podcast - Journalism Innovation Podcast #8
In this podcast episode, we delve into the state of the podcasting market in Europe, highlighting successful case studies from Poland and Slovakia.
To learn more, we interviewed Maciej Okraszewski, a journalist and founder of the podcast "Dział Zagraniczny," which means "Foreign Department" in Polish. The podcast features exclusive reporting and conversations with experts on global events not covered by other Polish media.
Additionally, we spoke with Dávid Tvrdoň , a journalist, podcaster, and subscription specialist at the Slovak daily SME.sk. Along with serving as a digital strategist, he is the co-founder of Slovenské podcasty, Slovakia’s independent podcast network and the Slovak Podcast Awards.
This episode focuses on how publishers and solo journalists can approach podcasting. From building a reader revenue model to finding advertisers, the pair explore the most effective strategies for monetising a podcast, all while maximising audience engagement.

Dec 10, 2024 • 51min
Innovative Audience Engagement Strategies for European Media - Journalism Innovation Podcast ep #7
In the age of media distrust and fickle subscriber habits, we discuss how European news outlets are navigating audience engagement. In this episode, we sat down with Emma Lofgren, Editor of The Local Sweden and Madeleine White, Vice President of Marketing at Poool and Co-founder & editor-in-chief of The Audiencers.

Nov 27, 2024 • 36min
Wired for safety: journalism in the age of digital surveillance - #ep10
In this episode we focus on digital security. We discuss how news organisations can safeguard their data infrastructure, as well as protect journalists and their sources in an era of digital surveillance. From leaking safely to considering how you store investigations FlokiNET’s CEO, Kolja Weber, shares valuable tactics and approaches for cybersecurity and highlights some basic digital hygiene every newsroom embed in their operations. Additionally, we explore the challenges related to data privacy and security that arise from using generative AI to streamline your workflow.

Nov 14, 2024 • 51min
The power of innovation, diversity, and solutions journalism - Journalism Innovation Podcast #9
With #cop29 taking place in Baku, the Journalism Innovation Network takes a closer look at what it takes to create compelling climate coverage with fresh narratives that engage audiences and spur action.
In this episode of the Journalism Innovation Podcast, we sat down with Joi Lee, head of editorial at Earthrise Studio , and Robert Langkjær-Bain, joint editor at Imagine5. The pair explores how innovative formats, diverse perspectives and stories told with solutions can make an impact. We examine the different strategies and approaches to reframe climate narratives for the better.

Sep 5, 2024 • 41min
Building independent European Media For All - Journalism Innovation Podcast #6
In our sixth episode of the Journalism Innovation Podcast, we sat down with Sabrina Faramarzi from Are We Europe and Alessia Melchiorre from Marea Media. The pair discuss the joys and perils of building an independent European media for all. From design sprints to audience-first storytelling, we hear how not-for-profit media collectives are tackling European media's infrastructure problem.
The Podcast is part of the European Journalism Centre’s Journalism Innovation Network, a newly launched initiative for media entrepreneurs and news innovators looking for a space to connect, learn and thrive. To join, visit ejc.net/network. The Network and Podcast are both supported by the Google News Initiative.

Aug 19, 2024 • 43min
Enrich your storytelling with multilingual journalism - Journalism Innovation Podcast #ep5
In our fifth episode of the Journalism Innovation Podcast, we sat down with Thomas Seymat from ARTE and Alessia Cerantola from Investigate Europe. They discuss how multilingual journalism can help news outlets attract new audiences and empower journalists to tell impactful stories that matter most to local communities.
The Podcast is part of the European Journalism Centre’s Journalism Innovation Network, a newly launched initiative for media entrepreneurs and news innovators looking for a space to connect, learn and thrive. To join, head over to ejc.net/network. The Network and Podcast are both supported by the Google News Initiative.

Aug 19, 2024 • 44min
Alternative business models for media entrepreneurs - Journalism Innovation Podcast #ep4
In our fourth episode of the Journalism Innovation Podcast, we sat down with David Schraven from Correctiv and Ximena Villagran from Maldita Foundation to discuss why investing in alternative business models is the way forward for news organisations seeking sustainability.
The Podcast is part of the European Journalism Centre’s Journalism Innovation Network, a newly launched initiative for media entrepreneurs and news innovators looking for a space to connect, learn and thrive. To join, head over to ejc.net/network. The Network and Podcast are both supported by the Google News Initiative.

Mar 20, 2024 • 49min
How to design a generative AI-led newsroom - Journalism Innovation Podcast #ep2
In this engaging discussion, George Montagu, Head of Insights at FT Strategies, and Nikita Roy, data scientist and media entrepreneur, delve into the transformative potential of generative AI in newsrooms. They explore how AI can enhance financial sustainability and audience engagement, as well as its role in combating misinformation. The conversation highlights ethical considerations, the impact on small publishers, and real-world applications of AI tools for content generation and workflow enhancement, pushing the media industry toward innovation.

Mar 20, 2024 • 44min
How to build a game-changing independent European media brand - Journalism Innovation Podcast #ep1
In our first episode of the Journalism Innovation Podcast, we discuss how to build a sustainable and independent media brand with Zakhar Protsiuk.
Zakhar is the Chief Operating Officer of the Kyiv Independent and the Co-Founder and Managing Editor of The Fix Media, a publication that focuses on solving the media management puzzle in Europe.
As an experienced publisher, Zakhar spoke to us about the media industry’s talent conundrum, the power of pivoting in the news business and what the conflict in the Middle East means for the Kyiv Independent’s own coverage of the war in Ukraine.