In our first episode of the Journalism Innovation Podcast, we discuss how to build a sustainable and independent media brand with Zakhar Protsiuk. Zakhar is the Chief Operating Officer of the Kyiv Independent and the Co-Founder and Managing Editor of The Fix Media, a publication that focuses on solving the media management puzzle in Europe. As an experienced publisher, Zakhar spoke to us about the media industry’s talent conundrum, the power of pivoting in the news business and what the conflict in the Middle East means for the Kyiv Independent’s own coverage of the war in Ukraine.