The Game with Alex Hormozi

The Belief System | Ep 315

17 snips
Jul 6, 2021
Explore the essential belief system for successful entrepreneurs. Discover how conviction in sales affects outcomes, and learn the importance of understanding customer needs. With a focus on mindset, Alex emphasizes that true success stems from asking 'why' and combining sales skills with unwavering belief. The journey from making sales to building a thriving business hinges on a solid work ethic and genuine belief in what you offer.
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INSIGHT

Belief Continuum in Sales

  • Sales success depends on the extent of belief, not just whether you believe.
  • Conviction, driven by understanding prospects' needs, significantly impacts closing rates.
ADVICE

Sales Training Focus

  • Focus sales training on understanding prospects and their problems, not just the product.
  • True conviction comes from knowing how your product directly addresses specific prospect needs.
INSIGHT

Closing Percentage Equation

  • Closing percentage is influenced by sales skill multiplied by the extent of belief.
  • Conviction can be a much stronger driver of sales than skill alone.
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