The Joe Polish Show Can Writers and Coaches Survive the AI Boom: What AI Can't Replace with Joe Polish, Market Insider, and California Insider
16 snips
Dec 23, 2025 AI is revolutionizing the landscape for writers and coaches, making paid information easily obtainable and often free. Joe Polish highlights how context, connection, and real-world outcomes are now more valuable than raw data. He introduces the idea that 'where there's anxiety, there's opportunity,' prompting professionals to pivot their sales strategies. The discussion also includes effective learning methods and the importance of ethical marketing in a noisy digital world. Polish's DOS framework further aids in identifying growth opportunities amid the AI surge.
AI Snips
Chapters
Books
Transcript
Episode notes
AI Commoditizes Information
- AI is rapidly commoditizing how-to information, making many courses and textbooks obsolete.
- Joe Polish says value shifts to context, connection, credibility, and real experience.
Credibility Versus Believability
- Credibility and believability are distinct and both matter for trust and sales.
- Some present well but lack credibility; others are credible but fail to persuade.
Don't Sell What You'd Hide From Loved Ones
- Don't sell products you wouldn't sell to your best friend or mother.
- Prioritize long-term transformation and relationship-building over short-term transactions.
