The Tom Ferry Podcast Experience
Buyer Agency Breakthrough: What’s Working Today | Tom Ferry Podcast Experience
Jan 25, 2024
Real estate industry speaker and webinar host, Tom Ferry, shares strategies surrounding buyer agency in this podcast episode. The guest speaker, Rockstar coach Kristi Jencks, discusses handling buyer concerns, objections, compensation, and closing more buyer deals faster. The podcast also covers stories of successful agents, the importance of confidence, negotiation skills, and the power of collaboration within the coaching ecosystem.
29:32
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Quick takeaways
- Transition from confusion or complaining to confidence by understanding and communicating one's value to clients.
- Have confidence in discussing compensation by believing in your worth and explaining what your fee covers and what clients can expect in return.
Deep dives
Three Types of Agents in the Marketplace
In this podcast episode, the speaker discusses the three types of agents commonly found in the real estate marketplace. These include the confused agents who lack a clear plan, support system, or are always a step behind. The complainers who blame external factors for their challenges and resist change. And the confident agents who are strategic, value-driven, and clear about their worth. The speaker emphasizes the importance of transitioning from confusion or complaining to confidence by understanding and communicating one's value to clients.
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