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Buyer Agency Breakthrough: What’s Working Today | Tom Ferry Podcast Experience

The Tom Ferry Podcast Experience

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Maximizing Success as a Real Estate Agent: A Case Study

This chapter examines the strategies and tactics employed by successful real estate agent Janice, who has closed over a hundred deals. It covers her approach for local and non-local buyers, her effective use of CRM tools and automations, her buyer's binder, and the value she provides during buyer consultations. The chapter also discusses the importance of confidence, negotiation skills, and the risks of working with inexperienced agents.

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