AI in Practice How to Build a Subscription-Based Law Practice Fueled by AI with Ryan Juliano
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Dec 11, 2025 
Ryan Juliano, founder of Darwin Legal and an expert in subscription-based fractional general counsel, shares insights from his 15 years in law. He discusses how he's transitioned from IPOs to focusing on early-stage tech startups, emphasizing the value of a subscription model for better client relationships. Ryan dives into the transformative role of AI in legal practice, urging lawyers to embrace imperfect tools and focus on client value over billable hours. He also explores the balance between using multiple AI tools and maintaining human judgment.
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Subscription Fractional GC Model
- Ryan built Darwin Legal as a subscription-based fractional GC to avoid the crushing waves of hourly billing.
- He launched in July and currently serves about a dozen clients on committed capacity instead of selling hours.
Target Market And Entry Point
- Ryan targets pre-seed through Series A companies that have budget for legal work.
- His sweet spot is companies that have raised roughly $0.5M to $10M so they can afford a subscription GC.
Train Clients To Self-Triage Legal Work
- Empower founders to stop doing legal triage and train internal teams to handle low-risk items.
- Use systems and education so the lawyer only handles matters that truly require legal attention.
