Operationalizing the Agency and Building Repeatable Solutions

The speaker discusses how they operationalized their agency by creating repeatable solutions for a repeatable problem. They started the agency four years ago with the goal of removing themselves from the daily work of the business. By prioritizing replicability and creating processes for each aspect of the business, they were able to optimize and delegate tasks effectively. This approach allowed them to bring in others who could perform the tasks better than them, leading to the agency being able to run without their direct involvement.