In this episode Sal, Adam & Justin speak with Don Saladino, trainer of Hugh Jackman, Ryan Reynolds, Blake Lively and many other Hollywood A-Listers.
“You are all expendable.” His origin story in the health & fitness space. (2:19)
Working with celebrities compared to athletes. (18:14)
Dealing with ‘snake oil’ actors in the business. (26:22)
How using data points can become weapons. (33:49)
The craziest celebrity transformation. (37:33)
Why he stays away from performance-enhancing drugs. (41:05)
How he managed the 2008 market crash. (46:26)
Surviving the pandemic and going digital. (49:04)
Why did his original app crash and burn? (52:40)
The “vanity metrics” of social media, and why you shouldn’t build your business around it. (54:27)
The obsession of wanting to get better at your craft, and the power of relationships. (1:01:12)
Breaking down his revenue streams. (1:08:55)
The Barn Saladino. (1:13:40)
His relationship with fitness. (1:16:13)
Fitness is a perfect vessel for growth. (1:21:20)
The evolution of his relationship with money. (1:26:17)
Leading by example with his children. (1:30:57)
Related Links/Products Mentioned
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