My Amazon Guy

Amazon Buyers Care More About THIS than Your Brand

Oct 22, 2024
Mina Elias, a seasoned expert from Trivium Group, shares invaluable insights on optimizing Amazon listings. He reveals that shoppers often forget brands but remember eye-catching visuals. Simple tweaks like readable text and attractive packaging can skyrocket click-through rates. The discussion highlights the power of A/B testing for designs, stressing how minor adjustments can lead to major sales boosts. Elias stresses the critical importance of ingredient displays and strategic keyword use to captivate potential buyers in a crowded marketplace.
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