Mina Elias

Mina Elias shares Amazon SEO strategy emphasizing keyword optimization and advertising flexibility. Discussed topics include driving traffic to Amazon, product detail page optimization, and the impact of click-through rates. Insights on leveraging external traffic, improving conversion rates, and navigating Amazon's competitive landscape.

Mina Elias, a multiple 7-figure seller in the supplement industry and Amazon PPC expert, shares his insights on leveraging TikTok Shop for e-commerce growth. He reveals strategies for establishing TikTok accounts, engaging affiliates, and creating authentic content. Mina highlights the synergistic relationship between TikTok and Amazon, explaining how traffic from TikTok can boost Amazon sales. He stresses the importance of realistic ad budgets and authentic storytelling on TikTok, cautioning against overengineering content to resonate with its audience.

Mina Elias, expert in Amazon and successful brand building, joins the podcast to discuss setting up and navigating Amazon's seller central account, optimizing listings with SEO keywords and effective product images, using customer feedback and reviews to improve products and branding, understanding and navigating Amazon's complex advertising and marketing strategies, managing inventory and avoiding stockouts for sales performance, the importance of aggressive marketing and traffic generation on Amazon, and strategic pricing and profitability considerations.

In this episode, Mina Elias, Founder of Trivium Group and CEO of MMA Nutrition, discusses the connection between PPC and listing optimization. He recommends merging the two devices for maximum optimization and stresses the importance of communication between the teams. Other topics mentioned include image and price split testing, statistical analysis, and the impact of price on conversion rates. The guest also shares insights on asking for help, productivity tools, and a figure in the e-commerce space, Grant Cardone.

Mina Elias, a seasoned expert from Trivium Group, shares invaluable insights on optimizing Amazon listings. He reveals that shoppers often forget brands but remember eye-catching visuals. Simple tweaks like readable text and attractive packaging can skyrocket click-through rates. The discussion highlights the power of A/B testing for designs, stressing how minor adjustments can lead to major sales boosts. Elias stresses the critical importance of ingredient displays and strategic keyword use to captivate potential buyers in a crowded marketplace.