

The TRUST Tipping Point with Mike Schmidt and AJ Rivera
Sep 5, 2024
Mike Schmidt and AJ Rivera, co-founders of AnchorWave and experts in digital marketing, dive deep into the importance of trust in the buyer's journey. They discuss how consistent messaging and a robust online presence can enhance consumer confidence. The duo highlights the value of reputation management and the significance of personal branding, urging businesses to connect authentically with their audience. Furthermore, they share their journey of transitioning from one-off projects to stable, recurring revenue models for sustainable growth.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Intro
00:00 • 6min
Building Trust in the Digital Age
05:31 • 15min
Building Trust and Presence in the Digital Marketplace
20:22 • 5min
Building a Strong Marketing Foundation Through Reputation Management
25:20 • 3min
The Power of Authenticity in Personal Branding
28:13 • 5min
Transforming Business Models for Stable Revenue
33:35 • 11min