In The Trenches

Achieving the Entrepreneurial Dream Through Franchise Ownership

Nov 21, 2024
Michael Horowitz, a savvy entrepreneur, transformed his career by acquiring and scaling 20 Wingstop locations before making a successful exit. He discusses the lucrative opportunities in franchise ownership and why it remains under-discussed among small business owners. Listeners will learn about the importance of choosing the right franchisor, the financial metrics that signal success, and insights on navigating franchise agreements. Horowitz also emphasizes the value of brand recognition and the benefits of structured support for first-time franchisees.
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