18min chapter

In The Trenches cover image

Achieving the Entrepreneurial Dream Through Franchise Ownership

In The Trenches

CHAPTER

Navigating Franchise Ownership: The Wingstop Journey

This chapter explores the strategic decision-making process behind selecting Wingstop as a franchise investment, emphasizing the importance of evaluating potential franchisors and the advantages of smaller franchise systems. It highlights the journey of expanding from one to twenty locations, discussing the operational dynamics and financial implications of franchising in the restaurant sector. The conversation also addresses the balance between franchisee autonomy and the structured support that can streamline management for first-time owners.

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