

Hamed Abbasi, Founder of Plooto | How to Pivot to Product Market Fit
Aug 14, 2023
Hamed Abbasi, Founder of Plooto, shares his journey of pivoting from a Bitcoin-based payment service to an Accounts Receivable and Accounts Payable platform for small businesses. He discusses the challenges of building a payment platform with Bitcoin, the importance of thorough research and understanding customer pain points, and the benefits of pivoting to automation and a subscription model. Additionally, he emphasizes the importance of customer interviews and understanding customer problems, and shares his vision of automating cash management for small businesses.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 2min
Challenges of Building a Payment Platform with Bitcoin
02:30 • 13min
Research Mode Before Startup Mode
15:51 • 4min
Pivoting to Automation and Subscription Model
19:56 • 12min
The Importance of Customer Interviews and Understanding Customer Problems
31:31 • 2min
Pivoting to Product-Market Fit and Automating Cash Management
33:53 • 5min