Today, we'll help you build a system for creativity. We'll start by defining creativity as an equation to make it more accessible. Then, we'll develop a system that focuses on the inputs of the creativity equation. We talk through the Commonplace Book, Commencement Speeches, a sports writer and the movie Sahara. Then, we get into the weeds on how to set up and implement your own personal creativity system.
0:30 Intro - Creativity 2:00 What if you’re not creative? 2:53 Creativity is Mushing 3:39 Creativity Equation 5:15 Summer Internship 6:28 Bill Simmons 7:48 In on the joke 9:20 College Commencement Speeches 10:07 Kenyon Commencement Speech - Two Fish 11:20 Smooth Jazz 11:52 The System 14:00 The Logistics 15:22 Intake 17:29 Reflection 18:30 Output 19:30 Ogilvy on Advertising
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