How to Be a Better Writer

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If you're going to do anything even mildly unique with your life, there won't be a clear path when you start. The best approach I found is to chase your genuine interests. Over 400 startups have tested and built ideas to our program - collectively worth over a billion dollars. Come build with us at gettekelbox.com.

Today, we'll help you build a system for creativity. We'll start by defining creativity as an equation to make it more accessible. Then, we'll develop a system that focuses on the inputs of the creativity equation. We talk through the Commonplace Book, Commencement Speeches, a sports writer and the movie Sahara. Then, we get into the weeds on how to set up and implement your own personal creativity system.

0:30 Intro - Creativity
2:00 What if you’re not creative?
2:53 Creativity is Mushing
3:39 Creativity Equation
5:15 Summer Internship
6:28 Bill Simmons
7:48 In on the joke
9:20 College Commencement Speeches
10:07 Kenyon Commencement Speech - Two Fish
11:20 Smooth Jazz
11:52 The System
14:00 The Logistics
15:22 Intake
17:29 Reflection
18:30 Output
19:30 Ogilvy on Advertising