The Futur with Chris Do

123 - How to Position Your Agency — with Jason Harris

Mar 3, 2021

In this engaging conversation, Jason Harris, CEO and co-founder of Mekanism, shares insights from over 15 years in advertising. He discusses the enduring nature of impactful ideas and the power of authentic storytelling. Jason emphasizes the importance of empathy and collaboration in client relationships, recounting lessons from high-stakes pitches, including a crucial experience with Disney. He also highlights the need for adaptation in a changing market, drawing lessons from brands like MTV, while exploring the soulful art of persuasion in building genuine connections.

01:04:50

Creator website

Episode guests

Jason Harris

AI Chapters

Episode notes

Intro

2min

The Journey of Passion and Branding

20min

Lessons Learned from a Pivotal Pitch Experience

4min

The Power of Empathy and Collaboration in Client Relationships

4min

Mastering Client Presentations

5min

Embracing Client Needs and Authenticity

24min

Embracing Soulful Persuasion

5min

Have you ever heard someone say that an idea “has legs”? What they mean is that the idea can endure and stay relevant over time. Because that’s what good ideas do—they stick around.

Jason Harris is the CEO and co-founder of acclaimed ad agency, Mekanism. They do fantastic and progressive work for some of the best clients around. Brands like Peleton, Jose Cuervo, and Ben & Jerry’s.

As a seasoned ad man, Jason knows a good idea when he sees it. And he knows how to present that idea to a client while be a true collaborator in the process.

In this episode, Jason shares what he’s learned from running an agency for over 15 years. He talks about the power of branding, building community, and why great storytelling is at the heart of his agency’s success.

It’s not often we get to speak with people in Jason’s shoes. If you work at agency—or aspire to start your own some day—then pay attention to this one. Because to survive and thrive, it takes more than just putting out great work.

Learn more about your ad choices. Visit podcastchoices.com/adchoices

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.