Jason Harris

Jason Harris, co-founder of the advertising agency Mechanism and author of The Soulful Art of Persuasion, shares his journey of building a successful business without manipulation. He emphasizes the power of empathy, generosity, and storytelling as essential tools for authentic persuasion. Listeners learn how integrity in leadership fosters better team dynamics and enhances negotiation skills. Harris also discusses the importance of understanding emotions and diverse perspectives in effective communication, making connections that lead to success.

In this engaging conversation, Jason Harris, CEO and co-founder of Mekanism, shares insights from over 15 years in advertising. He discusses the enduring nature of impactful ideas and the power of authentic storytelling. Jason emphasizes the importance of empathy and collaboration in client relationships, recounting lessons from high-stakes pitches, including a crucial experience with Disney. He also highlights the need for adaptation in a changing market, drawing lessons from brands like MTV, while exploring the soulful art of persuasion in building genuine connections.

Jason Harris, CEO of Mekanism and co-founder of the Creative Alliance, dives into the soulful art of persuasion. He emphasizes the power of authenticity over traditional sales tactics, encouraging individuals to embrace their uniqueness. Harris shares the importance of vulnerability and storytelling in influencing others, illustrating how personal narratives can forge deeper connections. He outlines key principles for genuine influence and highlights the value of generosity and empathy in building lasting relationships.