The Game with Alex Hormozi Sales 301: Advanced Sales Training From Selling $100s of Millions | Ep 800
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Dec 6, 2024 Dive into the world of advanced sales techniques with insights from a seasoned director. Learn how consistency and a cohesive message are crucial for maintaining perceived value. Explore the mindset shifts that empower exceptional salespeople, framed with a Matrix metaphor. Discover the art of psychological framing and how creating a favorable environment can lead prospects to buy more naturally. Practical examples show how strategic communication enhances closing rates, making the sales process smoother and more effective.
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Sales 101
- Alex Hormozi's Sales 101: Label prospects with a problem based on past experiences.
- Sell the 'vacation,' use the three-pillar pitch, and address concerns.
Sales 201
- Use the AAA framework (Acknowledge, Associate, Ask) for Sales 201.
- Qualify questions by associating responses with successful people.
Selling the Illusion
- Alex Hormozi sold gym memberships in empty apartments above a convenience store.
- He framed the odd setup as exclusive and private for clientele seeking anonymity.