How I Built This with Guy Raz

How I Built Resilience: Live with Jeni Britton Bauer

Apr 2, 2020

14:54

Highlights

AI Chapters

Episode notes

How to Survive a Zero Revenue Day?

01:58

Is It Better to Do Tasting Demos, or to Step Back and Wait?

02:05

How to Survive a Listeria Crisis?

02:51

Introduction

2min

How to Survive a Listeria Crisis?

3min

How to Survive a Zero Revenue Day?

2min

Are You Crowdsourcing Ideas for New Flavors?

2min

The Secrets of Your Success

3min

Is It Better to Do Tasting Demos, or to Step Back and Wait?

2min

We Didn't Get All Your Questions, but Thank You, Jenny.

1min

Each week, Guy will be hosting brief online conversations with founders and members of the How I Built This community about how they're navigating these uncertain times. This past Friday, Guy spoke with Jeni Britton Bauer, founder of Jeni's Splendid Ice Creams. Jeni's company battled a Listeria outbreak in 2015 that almost broke her business, but she bounced back stronger than ever and is confident her company will survive this crisis, too.

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