In this episode, Erasmus Elsner is talking to Queenly co-founders Trisha Bantigue and Kathy Zhou about building a consumer marketplace and tackling the formalwear industry.
00:00 Intro
00:56 The Queenly Elevator Pitch
01:52 Launching Queenly during lockdown
04:04 The pageant dress market
08:06 Formal wear resale market microstructure
10:16 The Queenly minimum viable product
12:37 Go to market strategy
14:56 Queenly marketplace metrics
16:36 The Queenly fundraising journey
20:40 Raising $6.3m From Andressen Horowitz
22:58 Solving the marketplace chicken and egg problem
24:58 Unlocking supply
27:02 Offering power seller tools to boost supply
28:15 Cracking the demand side
29:12 Facilitating Marketplace Transactions
31:36 Marketplace take rate
32:43 Competition And Playbook
35:16 Formal wear Price dynamics
38:22 The Queenly Vision