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The Creator Spotlight Podcast
Ep. 41: How a journalist becomes an entrepreneur ft. Lindsey Stanberry
Jan 9, 2025
Lindsey Stanberry, creator of The Purse newsletter, discusses her inspiring transition from corporate media to entrepreneurship. She highlights the challenges of defining her identity as a creator and the significance of targeting a niche audience. Lindsey emphasizes the importance of quality content, community engagement, and collaboration in building a sustainable brand. She shares her insights on navigating subscription fatigue and the value of transparency in fostering trust with her audience. Her journey showcases the evolving landscape of journalism and the entrepreneurial skills needed to thrive.
57:40
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Quick takeaways
- Lindsey Stanberry highlights the necessity for journalists to embrace entrepreneurial skills to thrive in the evolving media landscape.
- The transition from corporate to independent work brings both freedom and loneliness, underscoring the need for community and collaboration.
Deep dives
Navigating Entrepreneurial Journalism
Journalists must embrace entrepreneurship to build platforms for their work, as blending traditional journalism with business acumen is essential. The speaker emphasizes an internal struggle where one must identify as a writer, creator, or entrepreneur. This confusion highlights the challenges faced when transitioning to independent work, especially in terms of financial sustainability and idea execution. The necessity of honing entrepreneurial skills is critical for journalists wanting to thrive in a rapidly evolving media landscape.
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Discover
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