EP 463: A Brand is a Constellation with N. Chloé Nwangwu
Feb 29, 2024
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Discover how to get noticed in a world that overlooks you as behavioral scientist N. Chloé Nwangwu discusses helping underrecognized individuals emerge. Explore the impact of societal norms on visibility, navigating exclusion in conflict resolution, the power of branding for inclusivity, and fostering empathy in the workplace.
Recognizing intersecting identities is key to combatting invisibility biases in systems and institutions.
Valuing diversity is crucial to combat systemic under recognition and promote inclusive environments.
Deep dives
Rejecting Difference in Legal and Social Contexts
The podcast delves into Chief Justice Roberts' affirmation in the affirmative action cases of 2023 that recognizing race as a factor linked to different opportunities is discriminatory. This rejection of difference reflects an institutionalized disregard for historical inequalities baked into society. Despite the idealistic notion of treating everyone the same, this approach perpetuates invisibility of those not fitting the societal norm, hindering recognition and access within systems and institutions.
Importance of Recognizing Difference for Visibility
The episode emphasizes the necessity of recognizing difference, especially in areas like college admissions, policing, and hiring. Chloe Weinwoo's work focuses on making under recognized individuals more visible by acknowledging how intersecting identities impact visibility and devising strategies to overcome invisibility biases. The discussion highlights the impact of the mythical norm on individual visibility and how recognizing difference is crucial for inclusivity and fair treatment.
Navigating Visibility Biases and Invisibility Taxes
The podcast draws attention to visibility biases and invisibility taxes that under recognized individuals face, such as the racial attention deficit and the ambition penalty. These biases and taxes contribute to systemic under recognition and hinder access to opportunities and recognition. By shedding light on these challenges, the episode underscores the importance of recognizing and valuing diversity to foster inclusive environments and combat institutionalized rejection of difference.
How do you get seen in a world that doesn't see you? How do you get recognized when so many systems are designed to keep you unrecognized? Those are the questions at the heart of today's episode. In the 2nd episode in my 5-part series on decoding empathy, I talk with behavioral scientist and brand strategist N. Chloé Nwangwu about how she helps underrecognized people "emerge from the margins" and get noticed.