Most people think influence is about clever tactics or quick wins. But true, lasting influence is built on trust, emotional intelligence, and understanding how people really think. In this episode of Social Intelligence, Abbie Morano returns to reveal her 5-principle framework for ethical influence — combining biology, psychology, and social dynamics.
Abbie breaks down why short-term manipulation backfires, how to guide conversations by giving others control, and why your own emotional regulation is the foundation for building real trust. If you want to increase your influence in high-stakes conversations, negotiations, or leadership, this is the playbook.
What to Listen For
[00:00:00] Why ethical influence starts with regulating your own emotions
[00:04:00] The difference between manipulation and pro-social engineering
[00:07:17] Why short-term wins lead to long-term losses
[00:10:00] Abbie’s 5 core principles for influence: bio-psycho-social framework
[00:15:00] How triggering survival instincts blocks trust and cooperation
[00:20:42] The danger of ultimatums—and how they backfire in negotiations
[00:23:00] How “structured choices” increase compliance while preserving control
[00:26:20] Why authenticity isn’t a tactic—it’s a long-term advantage
[00:34:00] The power of “pantsing yourself” to defuse conflict and lower aggression
[00:41:00] How self-identity shapes every influence conversation
[00:52:47] How to prepare for high-stakes conversations using the full framework
[01:00:12] Why emotional regulation is the first step toward true influence
A Word From Our Sponsors
Tired of awkward handshakes and collecting business cards without building real connections? Dive into our Free Social Capital Networking Masterclass. Learn practical strategies to make your interactions meaningful and boost your confidence in any social situation. Sign up for free at theartofcharm.com/sc and elevate your networking from awkward to awesome. Don’t miss out on a network of opportunities!
Unleash the power of covert networking to infiltrate high-value circles and build a 7-figure network in just 90 days. Ready to start? Check out our CIA-proven guide to networking like a spy!
Indulge in affordable luxury with Quince—where high-end essentials meet unbeatable prices. Upgrade your wardrobe today at quince.com/charm for free shipping and hassle-free returns.
Ready to turn your business idea into reality? Shopify makes it easy to start, scale, and succeed—whether you're launching a side hustle or building the next big brand. Sign up for your $1/month trial at shopify.com/charm.
Need to hire top talent—fast? Skip the waiting game and get more qualified applicants with Indeed. Claim your $75 Sponsored Job Credit now at Indeed.com/charm.
This year, skip breaking a sweat AND breaking the bank. Get your summer savings and shop premium wireless plans at mintmobile.com/charm
Stop needlessly overpaying for car insurance. Before you renew your policy, do yourself a favor—download the Jerry app or head to JERRY.com/charm
Connect with quality therapists and mental health experts who specialize in you at www.rula.com/charm
Curious about your influence level?
Get your Influence Index Score today!
Take this 60-second quiz to find out how your influence stacks up against top performers at theartofcharm.com/influence.
Resources from this Episode
Dr. Abbie Marono's website
The Upper Hand
Check in with AJ and Johnny!
AJ on LinkedIn
Johnny on LinkedIn
AJ on Instagram
Johnny on Instagram
The Art of Charm on Instagram
The Art of Charm on YouTube
The Art of Charm on TikTok
Learn more about your ad choices. Visit megaphone.fm/adchoices
The Art of Charm 