#12134
Mentioned in 2 episodes
The Upper Hand
Mastering Persuasion, and Getting What You Want with the Science of Social Engineering
Book •
In this book, Abbie Maroño shares her expertise on persuasion and influence, offering readers a framework for understanding how people make decisions.
She introduces the concept of understanding human psychology to become more persuasive.
The book explains the science behind why certain tactics work and how to tailor them to different situations.
Maroño emphasizes that to be persuasive, one must understand how people think in order to align their thinking with a desired outcome or behavior.
The book provides insights into the commonalities in human decision-making, enabling readers to create effective tactics and adapt their communication style to influence others.
This book will help you understand people, connect with them and build long-lasting relationships.
She introduces the concept of understanding human psychology to become more persuasive.
The book explains the science behind why certain tactics work and how to tailor them to different situations.
Maroño emphasizes that to be persuasive, one must understand how people think in order to align their thinking with a desired outcome or behavior.
The book provides insights into the commonalities in human decision-making, enabling readers to create effective tactics and adapt their communication style to influence others.
This book will help you understand people, connect with them and build long-lasting relationships.
Mentioned by
Mentioned in 2 episodes
Recommended by 
Mike Carruthers
31 snips
Effective Strategies to Be More Persuasive &The Surprising Power of Being Nice
Abbie Morano returns to reveal her 5-principle framework for ethical influence.
20 snips
Rejection Is Part of the Job | Dr. Abbie Maroño
