Perfectly Mentored with Jason Portnoy EP55: Brandon Dawson: The Scaling and Turnaround King
Jun 2, 2020
Brandon Dawson, a scaling and turnaround expert and serial entrepreneur, shares his wealth of experience in amplifying business success through belief strategy and team alignment. He dives into the pitfalls business owners face, emphasizing the importance of financial preparedness during crises. Brandon advocates for embracing discomfort as a catalyst for growth and discusses the significance of aligning personal and professional goals. He also offers insights on effective cost management and highlights essential strategies for sustainable growth.
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Why Most Businesses Collapse From Inside Out
- Most businesses start because the founder is technically skilled, not because they know how to scale a company.
- Lack of outside-in context and contrast causes internal growth that eventually collapses under complexity.
Walnut Hustle That Taught Sales And Scale
- At 16 Brandon organized classmates to harvest his family's walnuts and sold them, turning a punishment into profit.
- He learned that price is irrelevant without communicating the emotional result and that scale comes from mobilizing people.
Activate A Business Emergency Response
- Prepare for emergencies: segment customers, cut costs, and prioritize cash to survive crises.
- Build cash reserves and know your watermarks: revenue, profit, and cash placement determine survival.
