The Official SaaStr Podcast: SaaS | Founders | Investors

SaaStr 745: Mastering SaaS Sales Hiring, Customer Retention, and Growth with OpenAI, Retool, and 20VC

15 snips

Jun 28, 2024

Dominic Grill from OpenAI and Eleanor Dorfman from Retool share insights on SaaS sales hiring and customer retention. They discuss the changing roles in sales, AI's impact, and lessons from hyper-growth companies. Topics include mastering the customer lifecycle, sales team building, and the transformative potential of AI in companies.

Ask episode

Chapters

Transcript

Episode notes

Intro

00:00 • 2min

Impact of Changing World on SaaS Sales Approach

01:51 • 11min

Challenges of Sales Forecasting in a Zero Interest Rate Environment

12:30 • 3min

Navigating Big Customer Signings and Handoffs

15:54 • 4min

Exploring the Transformative Potential of AI Technology in Companies

19:30 • 2min

Building and Managing Sales Teams

21:01 • 12min

Qualities of a Special Founder and Building CEO-Sales Leader Relationship

33:08 • 2min

SaaStr 745: Mastering SaaS Sales Hiring, Customer Retention, and Growth with OpenAI, Retool, and 20VC

Dominic Grill, Head of Technical Success at OpenAI, and Eleanor Dorfman, Head of Sales at Retool, answer some of the most pressing questions from Harry Stebbings, Founder at 20VC, about mastering the customer lifecycle, how roles and motions in sales and post-sales have changed, the role of AI in sales, and some of the biggest lessons learned at these hyper-growth companies.

--------------------------------------------------------------------------------------------

SaaStr hosts the largest SaaS community events on the planet.

Join us in 2024 at:

SaaStr Annual: Sept. 10-12 in the SF Bay Area. Join 12,500 SaaS professionals, CEOs, revenue leaders and investors for the world's LARGEST SaaS community event of the year. Podcast listeners can grab a discount on tickets here: https://www.saastrannual2024.com/buy-tickets?promo=fave20

--------------

This episode is sponsored by Pendo, the all-in-one product experience platform.

Pendo helps your users do the things you really want them to do. You can try Pendo for free at Pendo.io/saastr and check out Mind The Product, the community for product people like… us.

This episode is sponsored by: Remote.com

Are international payroll regulations giving you a headache? Remote.com is your solution. With our best-in-class interface and expertise, we consolidate payroll for your employees, whether in one country or a hundred. Trust us with swift, secure payments for your team while you focus on scaling markets and driving business growth.

This episode is sponsored by: Northwest Registered Agent

Get more when Northwest Registered Agent starts your business. They'll form your company fast and stand up your entire business identity in minutes. That means business free domain, business email, website, hosting, address, mail scanning, business phone app, all within minutes. Visit https://www.northwestregisteredagent.com/saastr to get a 60 percent discount on your next LLC.