The Nathan Barry Show

012: Leveraging Your Audience for the Long-Term with Codie Sanchez

36 snips
Nov 16, 2023
Guest
Codie Sanchez
Codie Sanchez, co-founder of Unconventional Acquisitions, shares insights on leveraging your audience for profit in a sustainable way. She emphasizes the importance of buying businesses instead of starting them. The podcast covers topics like handling criticism, turning negative comments into motivation, embracing difficulties for success, and tailoring marketing messaging to fear or greed in different markets.
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Episode notes
1
Introduction
00:00 • 2min
2
Starting as a Blog and Evolving into a Business
01:44 • 9min
3
Navigating Criticism and Clout Chasing
11:05 • 13min
4
Reflections on Single Moms, Parenting Skills, and Standing Up for Oneself
24:30 • 2min
5
Leveraging Trolls and Haters for Success
26:51 • 2min
6
Embracing Difficulties and Succeeding in Ignored Industries
28:33 • 18min
7
Leveraging Audience, Going Public, and Financial Stability
46:59 • 18min
8
Tailoring Marketing Messaging to Fear or Greed in Different Markets
01:05:20 • 2min