Revealed: How To Start Working With High Ticket Clients
Aug 20, 2023
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Discover the secret language high-ticket clients use, the truth behind getting big clients, 6 rules for working with them, motivations for buying, and the top way to ruin a client relationship. Learn why selling to a $5 million client is easier than one with $10k credit card debt.
Expensive clients are primarily motivated by profit and want to get more value than they paid for.
For high-ticket clients, onboarding is crucial and should include a clear and personalized process with quick wins to make clients feel valued and confident.
Deep dives
Understanding the Motivation of High-Ticket Clients
Expensive clients are primarily motivated by profit. They want to get more value than they paid for, which can be achieved by making them more money, freeing up their time, making them look good, or helping them avoid negative outcomes.
Creating a High-Quality Onboarding Experience
For high-ticket clients, onboarding is crucial. It sets the tone for the entire relationship. The onboarding process should be clear, personalized, and include quick wins to make the clients feel valued and confident in their decision to work with you.
Overcommunication: Maintaining Clear and Regular Communication
High-ticket clients value communication and expect regular updates. It is essential to always overcommunicate and ensure that clients know what work is in progress, when it will be completed, and what their responsibilities are. Clear and predictable communication builds trust and prevents misunderstandings.
Being a Sure Thing: Building Trust Through Reliability
Trust is paramount when working with high-ticket clients. Being reliable and delivering on your promises is crucial. Never miss a deadline, and if there are any setbacks, communicate them immediately and provide a revised timeline. Being a sure thing in terms of reliability reinforces trust and professionalism.