Your Dream Life with Kristina Karlsson #406 - SHE DECIDED TO DO IT: How Rochelle Moffitt Made Her Dreams Come True
Oct 31, 2025
Rochelle Moffitt, founder of the personal branding agency Tickle and creator of empowering events for women, shares her inspiring journey of reinvention. She discusses how a retreat catalyzed her dramatic life change and led to launching her successful brand. Rochelle emphasizes the importance of putting yourself 'on the dance floor' to attract opportunities. She also reflects on her alcohol-free year, its positive impacts on her life, and shares tips on prioritizing family, setting business goals, and developing effective writing habits.
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Turning A Breakup Into A New Business
- Rochelle left her second marriage, sat on her bed and listed what she loved and was good at, which led her to start a women-focused personal branding agency.
- Two months later she attended Kristina's retreat despite limited funds and that experience ignited the rapid build of her business and events.
From Retreat Attendee To Event Founder
- Rochelle launched Rev'd, a large business event that attracted hundreds and notable speakers after two years of focused effort.
- She progressed from attendee to speaker at retreats, showing visible personal and professional transformation.
Experience Trumps Endless Qualifications
- You can often start with existing skills rather than more qualifications; lived experience beats endless study.
- Teachable, practical mentorship from someone who's done it matters more than academic credentials.
