CEO Sales Strategies Boost Your Sales with Effective Sales Communication [Episode 171]
Jan 28, 2025
Sam Wakefield, founder of Close It Now, shares his expertise in sales language transformation. He discusses how simple word swaps can reduce buyer resistance and build trust. Wakefield emphasizes the importance of emotional engagement, showing how asking the right questions can unlock clients' motivations. The conversation also touches on permission-based selling and active listening strategies that help close high-ticket deals. Wakefield reveals insights on establishing rapport and enhancing client interactions to boost overall sales performance.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Intro
00:00 • 3min
The Power of Language in Sales
02:49 • 6min
Transforming Sales Communication: The Power of Active Listening and Questioning
09:17 • 4min
Harnessing Emotional Intelligence in Sales
13:03 • 21min
Launching Success: A New Book and Supportive Community
33:47 • 3min
Mastering Sales Through Emotional Engagement
36:55 • 6min