Barron's Streetwise Netflix, Disney+, and Trade Desk—How Streaming Could Upend Advertising
Sep 16, 2022
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9
Introduction
00:00 • 4min
The Most Effective Advertising Is Audio and Video
04:09 • 2min
The Data Science That Powers on Line Advertising
05:57 • 2min
Ad Buying Platform - Alphabet
07:29 • 2min
Streaming Advertising Is a Big Deal
09:29 • 4min
Streaming Cable TV - Is There a Ad Load?
13:02 • 2min
What's the Difference Between Streaming and TV Advertising?
14:53 • 5min
Streaming Services and Net Floss - What You Need to Know
19:38 • 3min
I'm Not an Alf, but I'll Bet You're Bullish on Disney and Warner Media.
22:10 • 3min