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Netflix, Disney+, and Trade Desk—How Streaming Could Upend Advertising

Barron's Streetwise

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Introduction

This week, we hear from jeff green, the founder and ceo of a company called trade desk. He says connected television can help reclaim power that has shifted to google and facebook. But there are also risks for hollywood when it comes to ad-supported streaming. We'll talk with streaming analysts and experts about which companies are best positioned.

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