Brave UX with Brendan Jarvis 🇺🇦
Nick Fine, PhD - The Future of UX in an AI World
Sep 17, 2024
Nick Fine, PhD, is a Principal UX Research Consultant at Adaptavist with over 20 years in digital UX. He discusses the challenges of ADHD, offering humorous insights and self-therapy techniques. Nick critiques the current state of user-centric design, claiming it's lost its way amid economic cycles and AI advancements. He emphasizes the importance of gaining actionable insights quickly and the need for UX professionals to adapt and demonstrate their value in a shifting landscape. His thoughts on authenticity and resilience present a compelling future for the industry.
01:09:44
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Quick takeaways
- Nick Fine emphasizes the importance of authenticity in personal connections, highlighting how vulnerability fosters deeper engagement and genuine relationships.
- The podcast discusses the concerning trend of shifting from user-centered design to product management, stressing the need to maintain a focus on genuine user needs.
Deep dives
The Value of Authenticity
Being authentic and straightforward is crucial in personal connections, as it fosters genuine relationships. People appreciate honesty and the willingness to admit imperfections over curated façades. The speaker notes that this authenticity resonates with audiences seeking real experiences and feels drawn to those who display vulnerability. This level of honesty often transcends superficial traits and allows for deeper engagement with others.
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