Snipd home pageGet the app
public
The Animalz Content Marketing Podcast chevron_right

Top, Middle and Bottom of the Funnel Content—What Does It All Mean?!

Feb 5, 2020
24:34
forum Ask episode
view_agenda Chapters
auto_awesome Transcript
info_circle Episode notes
1
Introduction
00:00 • 3min
chevron_right
2
The Bottom of the Funnel Content Is Related
02:46 • 2min
chevron_right
3
What's the Distance Between the End Stages?
04:26 • 2min
chevron_right
4
How Do You Think About Top, Middle and Bottom of the Funnel?
06:45 • 3min
chevron_right
5
Is Blogging a Top of Funnel Pursuit?
09:16 • 2min
chevron_right
6
How to Maximize the Intent Gap in Content Marketing
11:00 • 2min
chevron_right
7
Sales and Marketing Alignment
12:51 • 3min
chevron_right
8
How to Measure Content Marketing?
16:14 • 3min
chevron_right
9
Creating Bottom of the Funnel Content That Talks About You and Your Product
18:53 • 2min
chevron_right
10
Are You Hiring for a Content Team Lead?
20:47 • 4min
chevron_right
Terms like top, middle and bottom of the funnel content are thrown around all the time—but are we all speaking the same language? Ryan and Jimmy recently realized they had very different ideas of what these terms actually mean. They sat down to sort it all out and explain how to use this very imperfect framework.
HomeTop podcastsPopular guests