Nudge
Life lessons from a world-leading neuroscientist
Feb 26, 2024
A world-leading neuroscientist discusses why marriages fail, if cleaning can be fun, how Facebook impacts mental health, and shares lessons on creativity. Learn about habituation, life strategies for well-being, and the power of repetition in belief formation.
36:52
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Quick takeaways
- Noticing both good and bad in relationships and daily joys prevents habituation, maintaining thrill and appreciation.
- Disabituation revitalizes experiences, increasing enjoyment by pausing or breaking up activities to rediscover excitement.
Deep dives
Habituation Diminishes Pleasure: Couples and Mac and Cheese Study
Habituation, the reduced response to constant stimuli, affects not only couples but also individuals. A study on 237 people showed that couples desire each other most when they are apart, not together. This same habituation principle was demonstrated through a mac and cheese study where participants who ate the meal daily lost interest over time, while those who consumed it less frequently maintained their enjoyment. Habituation impacts all aspects of life, from relationships to joys like winning the lottery, emphasizing the need to notice both good and bad in order to maintain thrill and appreciation.
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