The Speed of Culture Podcast Buy Now Pay Later: Disrupting Payments with David Sandstrom, CMO of Klarna
Jan 23, 2024
David Sandstrom, CMO at Klarna, discusses the evolution of eCommerce, aligning incentives with consumers, and the use of AI in revolutionizing e-commerce, on The Speed of Culture Podcast
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 3min
Changing Consumer Mindset and David Sandstrom's Background
02:31 • 3min
Transitioning to CMO and Transforming Brands: McDonald's and Klarna
05:01 • 10min
Evolution of Business Model and Target Audiences
15:11 • 11min
Predicting Consumer Behavior and the Impact of AI on DTC Brands
26:11 • 11min
Advertisements from Walmart Connect, CallRail, and Hydro
37:33 • 3min