

Ep. 16 Mike Hauptman from AdLib chats with AdTechGod
Feb 20, 2024
Mike Hauptman shares his journey in the ad tech industry, from MediaPlex to creating AdLib. The discussion highlights challenges in the post-cookie world and the value of community groups in business development.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 2min
Exploring Mike's Journey in the Ad Tech Industry
02:13 • 2min
Journey from MediaPlex to Building Applib: Navigating the World of AdTech
03:46 • 15min
Navigating Challenges in the Post-Cookie World
18:32 • 5min
Unexpected Growth and Value of a Community Group in Business Development
23:45 • 2min
Financial Considerations and Monetization Strategies for a Community Project
25:25 • 2min