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Creator Science

#132: Natalie Ellis of bossbabe – Attracting 3.5 million followers on Instagram (and what's working today)

Jan 3, 2023
Natalie Ellis, co-founder and CEO of BossBabe, has cultivated a community of over 3.5 million Instagram followers. She shares her secrets for creating viral content and converting followers into email subscribers. Natalie discusses the importance of authenticity and community in brand building, and explores the evolving dynamics of Instagram, including how to effectively use Reels and hashtags. Plus, she opens up about the impact of motherhood on her work-life balance and business priorities.
54:40

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