The Plantbased Business Hour Why Is a Former Meat Company Owner Investing in Cultivated Meat? With Davide Dukcevich
Apr 25, 2024
Davide Dukcevich, a former owner of Daniele prosciutto, is now transforming his legacy as an impact investor focusing on cultivated meat. He discusses the shifting landscape of the meat industry, alongside the potential of cultivated meat to tackle ethical and environmental issues. Dukcevich shares his emotional journey from traditional meat to innovative solutions, stressing the need for continual investment in sustainable practices. He also highlights the vital role of the younger generation in driving change within the food sector.
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Daniele's Immigrant Origin Story
- Davide Dukcevich's family started Daniele in 1945 after fleeing Yugoslavia.
- They grew the prosciutto business in Italy and later expanded to the U.S. in 1976, popularizing prosciutto nationwide.
Personal Discovery of Cultivated Meat
- Davide discovered cultivated meat while hiking post-sale of his company in Switzerland.
- He felt personally called to the technology due to his family's meat business and animal welfare concerns.
Idealism Drives Cultivated Meat Investment
- Investing in cultivated meat is idealistic for Davide, focusing on impact over immediate returns.
- He recognizes the industry's infancy and the difficulty of breakthroughs but values early involvement.