VinePair Podcast
What Happened in the Drinks Biz in 2024
Dec 30, 2024
As 2024 wraps up, the hosts reflect on a turbulent year for the wine industry and the struggles faced by craft beer. They dive into the rise of innovative cocktail trends, including the martini's comeback and the popularity of spritzes. Meanwhile, the growth of non-alcoholic beverages marks a shift towards healthier drinking habits. The emergence of total beverage companies signals changing consumer preferences, all while rising labor costs pose challenges for hospitality. Lighthearted anecdotes about holiday gatherings and personal drink preferences add to the festive vibe.
36:33
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Quick takeaways
- The podcast highlights the wine industry's declining consumption trends, emphasizing the urgent need for innovative marketing and leadership to attract new consumers.
- Listeners learn about the rising popularity of the Spritz cocktail, which signifies a shift towards creative and pre-batch cocktail offerings in the hospitality sector.
Deep dives
The Appeal of George Dickel 8-Year Bourbon
George Dickel 8-Year Bourbon is highlighted for its exceptional taste and value. This bourbon, aged for eight years, features a combination of sweet vanilla notes complemented by vibrant hints of cherry and orange, culminating in a balanced finish of almond, toffee, and oak. Its 90-proof strength not only makes it enjoyable straight but also ideal for various cocktails. The bourbon serves as a versatile ingredient for classic drinks such as the Old Fashioned, Paper Plane, and Manhattan, emphasizing its mixology potential.
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