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What Happened in the Drinks Biz in 2024

VinePair Podcast

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Emergence of Total Beverage Companies and Labor Cost Challenges in Hospitality

This chapter explores the emergence of total beverage companies in 2024 and how brands like June Shine and Boston Beer Co modified their strategies to align with consumer preferences. Additionally, it addresses the critical issue of rising labor costs in the hospitality industry, highlighting its impact on bar and restaurant operations.

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