What Happened in the Drinks Biz in 2024
VinePair Podcast
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Challenges and Trends in the Beverage Industry
This chapter explores the festive experiences of an annual holiday gathering while reflecting on the troubling state of the wine industry, which faces significant declines amid modest growth in other alcoholic beverages. The speakers emphasize the need for innovation and younger leadership in wine, contrasting it with the more dynamic approaches seen in spirits and craft beer. Additionally, the chapter highlights emerging trends in cocktail service and the growing popularity of spritzes, particularly their impact on Prosecco demand.
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