How I Built This with Guy Raz Houzz: Adi Tatarko
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May 30, 2022 Adi Tatarko, Co-founder and CEO of Houzz, shares her inspiring journey from finance to founding a global home design platform. Initially skeptical about entrepreneurship, she transformed Houzz from a personal project to a thriving business with 65 million users. Adi discusses pivotal moments like leaving her finance career for a passion project and navigating the complexities of funding and growth. She reflects on how the emotional significance of home influences renovations, intertwining personal memories with innovative solutions for homeowners.
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Air Force Experience
- Adi Tatarko chose the Air Force for her military service.
- Her experience there taught her prioritization and multitasking skills, which proved invaluable later.
Meeting Alon
- Adi met her husband, Alon, on a 15-hour bus ride in Thailand.
- A bus driver placed her next to Alon, leading to a deep conversation and the start of their relationship.
Two Frogs Story
- Alon encouraged Adi to move to Silicon Valley with the story of two frogs in milk.
- One frog gave up and drowned, while the other kept churning until it became butter and escaped.