The Land Investing Business Secrets Lead Gen Secrets for Land & House Investors (Cold Calling, Texting & More!) (Podcast Ep#132)
Mar 13, 2025
Join Nicholas Nick, founder of Lead Mining Pros, who specializes in efficient lead generation for real estate investors. He reveals how many cold calls and texts it takes to generate leads and discusses the quality differences between American and foreign callers. Nicholas highlights innovative strategies for cold outreach and emphasizes the importance of building relationships in property sales. He also shares insights on recent legal changes in lead generation, including the new one-to-one consent rule, ensuring investors remain compliant while optimizing their strategies.
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Episode notes
Match Caller Type To Market
- Do pick a lead-generation style matched to your market and preferences instead of one-size-fits-all choices.
- Ask the provider which caller type (American vs foreign) and cadence fits your market before buying leads.
Saturation Changes Caller Value
- Saturated urban markets need far more dialing volume and tolerate foreign callers because sellers already receive many calls.
- Foreign callers can be ~one-third the cost and are best-used where high call volume is required.
Plan By Dials Per Lead
- Track dial-to-lead metrics and plan campaign size by those conversion rates before buying large dial volumes.
- For land with American callers expect about 1 lead per 100–250 dials and scale budgets accordingly.