

Ep232: Speaking Direct to Customers with Tyler Dawley
Dec 4, 2022
Tyler Dawley, a passionate organic chicken farmer, shares insights on speaking directly to customers. The discussion covers transitioning from production to marketing, exploring costs and margins in chicken sales, pasture-raised chicken marketing strategy, innovative marketing strategies, Instagram and Facebook advertising efficiency, and the unique chicken experience at Big Bluff Ranch.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 2min
The Evolution of a Family Ranch
01:45 • 15min
Exploring Costs and Margins in Chicken Sales
16:22 • 7min
Pasture-Raised Chicken Marketing Strategy and Partnerships
22:58 • 22min
Innovative Marketing Strategies for a Chicken Product
45:12 • 16min
Insights on Instagram and Facebook Advertising Efficiency and Product Pricing Challenges
01:01:40 • 2min
Exploring the Big Bluff Ranch Chicken Experience
01:03:23 • 3min