Emily Holdman, managing director at Permanent Equity, transitioned from journalism to a leader in acquisitions, sharing her insights on intrapreneurship—thriving within a larger company. She discusses the importance of embracing a no-intention-to-sell philosophy and creatively solving problems in deal-making. Emily also dives into evaluating businesses and managing risks while emphasizing unique growth opportunities in non-founder roles. Her perspective challenges traditional views and highlights how entrepreneurial thinking can create substantial impact.
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question_answer ANECDOTE
Non-Traditional Career Path
Emily Holdman's career path was non-traditional, starting in journalism and economics.
Internships in various fields, including film publicity, led her to an unexpected opportunity with Brent Bishore.
question_answer ANECDOTE
First Acquisition
Brent Bishore grilled Emily for four hours before creating a role for her.
Their initial focus on marketing shifted after their first acquisition, a government services contractor.
insights INSIGHT
Demand Generation & Investing
A background in demand generation can be advantageous in investing.
It encourages a focus on growth and opportunity rather than cost-cutting.
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Join me, Nik (https://x.com/CoFoundersNik), as I sit down with Emily Holdman (https://x.com/emilyleldridge), managing director at Permanent Equity. Emily shares her journey from journalism and economics to becoming a leader in acquisitions with a no-intention-to-sell philosophy. In this episode, we focus on intrapreneurship - the art of being entrepreneurial within a larger company, and why it’s a viable but often overlooked path to success. We discuss how Emily evaluates businesses, creatively solves problems in deal-making, and balances risk and opportunity while thriving in a non-founder role. If you’ve ever wondered how to make an impact without starting your own business, this episode is packed with insights you can’t miss.
Questions this Episode Answers:
What is intrapreneurship, and why is it a viable path to success?
How can you thrive as an entrepreneurial thinker within a larger company?
What strategies does Emily use to evaluate businesses and balance risk?
How can creative problem solving enhance deal-making and acquisitions?
Why might a non-founder role offer unique opportunities for growth and impact?
Enjoy the conversation! __________________________
Love it or hate it, I'd love your feedback. Please fill out this brief survey with your opinion or send me an email at Nik@cofounders.com with your thoughts. __________________________
00:00 Highlights 00:34 Introduction and Background 00:48 Early Career and Internships 01:49 Transition to Permanent Equity 03:49 First Major Acquisition 05:15 Role Evolution and Business Growth 08:06 Navigating the Great Recession 09:51 Curiosity and Problem-Solving 15:58 Professional and Personal Reflections 21:42 Planning for Uncertainty in Business 22:15 The K-Shaped Recovery Post-COVID 23:26 Creativity in the SMB Community 24:42 The Importance of Self-Awareness in Business 29:19 Advice for Aspiring Entrepreneurs 33:50 Evaluating Business Models and Industries 40:33 Perma nent Equity's Future Ventures
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