This book provides comprehensive insights into the world of advertising, covering topics such as how to get a job in advertising, how to choose an agency for your product, the secrets behind effective advertising, how to write successful copy, and the role of research in advertising. Written with brutal candor and generosity, Ogilvy shares his extensive knowledge and experience in the industry, making it a valuable resource for both professionals and those interested in advertising.
DotCom Secrets is not just another 'how-to' book on internet marketing. It focuses on the science of funnel building, helping businesses identify and fix their 'funnel' problems. Russell Brunson, the CEO and co-founder of ClickFunnels, shares his expertise gained from running tens of thousands of split tests. The book provides actionable blueprints on how to build sales funnels, increase traffic and conversions, and transform your business into a profitable sales and marketing machine. It emphasizes the importance of understanding your dream clients, creating a value ladder, and implementing effective follow-up funnels to keep customers engaged.
RICHPANEL
Cut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at http://www.richpanel.com/partners/ajf?utm_source=youtube.
FERMAT
Create funnels the same way you create ads with FERMAT by visiting https://fermatcommerce.com/af
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AI is changing how we make ad creative—but not in the way you’ve been told.In this episode, Andrew Faris shares his contrarian take on AI’s role in creative strategy, why the “endless AI content” model is flawed, and how smart DTC brands will win by thinking more, not producing more.Whether you’re an operator, performance marketer, or founder trying to scale profitably, this episode unpacks:
– Why the best brands aren’t just using AI—they’re thinking better
– How Meta’s ad platform is caught between volume and learning
– What actually raises the quality bar in the AI era
– Why good creative thinkers are more valuable than ever
– How AJF Growth is building AI-powered creative systems that scalePlus, hear how brands are turning AI speed into operational hiring—not layoffs.
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CHAPTER TITLES:
00:01:23 - The Misconception Of A.I. For Creatives
00:04:26 - Quantity Over Quality With Ads?
00:14:03 - Targeting Specific Customer Profiles
00:21:18 - Creating the Craziest Ads with A.I.
00:26:53 - A.I. Will Not Replace Your Strategy For Ads
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ADMISSION
Get the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: https://www.youradmission.co/andrew-faris-podcast
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FOLLOW UP WITH ANDREW
X: https://x.com/andrewjfaris
Email: podcast@ajfgrowth.com
Work with Andrew: https://ajfgrowth.com